LITTLE LEGENDS
Little Legends Covid-Lunch Packaging
The Covid-19 pandemic has left many school children who rely on their daily school lunches without food due to being stuck at home during lockdown or school closures. Therefore, the Little Legends: Lockdown Lunches was ideated and developed with the main goal of providing healthy, nutritious and fun Lockdown Lunch packages to underprivileged children.
Year
2021
Client
Farm Africa
Deliverables
Packaging
Identity Design
Graphic Design
The challenge
To create a brand and integrated campaign which works towards achieving the SDGs and assists those most in need during the Covid-19 pandemic lockdowns.
Our solution
A unique brand and packaging system was developed titled "Little Legends:Lockdown Lunches". This concept inspires local communities to come together, provide hope and much needed food for those most in need during the pandemic. Fun, interesting and eco-friendly packaging was designed to help get children lunch, even if they were experiencing school closures due to Covid-19.